Integrasi Nilai-Nilai Islam Dalam Eko-Pelancongan Mesra Muslim di Terengganu: Kajian Di Tasik Kenyir
Integration of Islamic Values In Ecotourism Muslim-Friendly in Terengganu: A Case Study Of Tasik Kenyir
Keywords:
Eko-pelancongan, Nilai Islam, Pelancongan Mesra Muslim, Tasik Kenyir, ecotourisme, Islamic values, Muslim friendly tourismAbstract
Tasik Kenyir di Terengganu telah diiktiraf sebagai destinasi pelancongan mesra Muslim, namun penerapan nilai-nilai Islam dalam eko-pelancongan masih tidak menyeluruh akibat kekurangan panduan praktikal, pengetahuan dalam kalangan pengusaha pelancongan, dan standard pelancongan patuh syariah yang jelas. Memandangkan Tasik Kenyir merupakan salah satu destinasi eko-pelancongan utama di Terengganu, penerapan nilai-nilai Islam dalam konsep pelancongan ini dapat menterjemahkan usaha memperkenalkan pelancongan mesra musli dengan lebih berkesan di negeri Terengganu. Kajian ini bertujuan mengenal pasti cabaran dalam pelaksanaan pelancongan mesra Muslim, membangunkan model pelancongan mesra Muslim berasaskan nilai-nilai Islam dalam meningkatkan pelancongan mesra Muslim di Tasik Kenyir. Kajian ini menggunakan pendekatan kualitatif melalui analisis literatur berkaitan pelancongan mesra muslim dan literatur sarjana Islam. Kajian seterusnya dianalisis dengan kaedah analisis kandungan untuk menjelaskan nilai-nilai Islam yang boleh diadaptasi dalam pelancongan eko-pelancongan di Tasik Kenyir. Hasil kajian menunjukkan bahawa integrasi nilai-nilai Islam seperti pemeliharaan alam sekitar, hospitaliti patuh syariah, dan penyediaan keperluan ibadah mampu meningkatkan daya tarikan Tasik Kenyir sebagai destinasi mesra Muslim. Model yang dibangunkan bukan sahaja membantu pengusaha pelancongan memahami dan mengaplikasikan prinsip Islam dalam operasi mereka, tetapi juga memenuhi keperluan pelancong Muslim secara menyeluruh.
Tasik Kenyir in Terengganu has been recognized as a Muslim-friendly tourism destination; however, the implementation of Islamic values in eco-tourism remains incomplete due to the lack of practical guidelines, insufficient knowledge among tourism operators, and the absence of clear Shariah-compliant tourism standards. Given that Tasik Kenyir is one of Terengganu's primary eco-tourism destinations, the integration of Islamic values into this tourism concept can effectively enhance the promotion of Muslim-friendly tourism in the state. This study aims to identify challenges in the implementation of Muslim-friendly tourism and to develop a Muslim-friendly tourism model based on Islamic values to enhance its practice in Tasik Kenyir. The study employs a qualitative approach through the analysis of literature related to Muslim-friendly tourism and Islamic scholarly works. The findings are further analyzed using content analysis methods to elucidate Islamic values that can be adapted in the eco-tourism context of Tasik Kenyir. Results indicate that the integration of Islamic values such as environmental conservation, Shariah-compliant hospitality, and the provision of facilities for worship can enhance the appeal of Tasik Kenyir as a Muslim-friendly destination. The model developed not only assists tourism operators in understanding and applying Islamic principles in their operations but also comprehensively meets the needs of Muslim tourists.
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